PROVIDE YOUR SELLER INFORMATION WITH SELLERS.JSON - GOOGLE HELP
Sellers.json works through a publicly-available file of seller information. Publishers can elect to share their individual name or business name (depending on their AdSense account type) in the... From support.google.com
Similar to how ads.txt serves publishers, sellers.json provides advertisers with critical information about the entities selling ad space. In this article, we will explore the purpose and benefits of the Sellers.json app, how it functions, and provide a step-by-step guide on updating your sellers.json information through Ezoic's platform. From support.ezoic.com
SELLERS.JSON AND THE SUPPLY CHAIN OBJECT: INCREASING ... - MEDIAVINE
Sep 17, 2019 How Sellers.json works, and the Supply Chain Object. Behind every ad request from the actual exchange to the Demand-Side Platforms (DSPs), a.k.a. ad buyers, is something known as OpenRTB. Inside this request, along with Sellers.json, the IAB is adding something called the “sChain” or the Supply Chain Object. From mediavine.com
Feb 4, 2024 Sellers.json is a mechanism introduced by the Interactive Advertising Bureau (IAB) that allows the buyers of digital advertisements to verify the entities that are selling inventory (ad spaces on websites or … From sellersjson.datacleave.com
WHAT IS SELLERS.JSON? A DETAILED GUIDE FOR PUBLISHERS
Dec 1, 2024 Sellers.json is a published and accessible text file containing the list of entities who are either direct sellers or intermediaries in the sale of ad inventories. It is hosted on the websites of supply-side platforms (SSPs) or ad exchanges. From publift.com
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SELLERS.JSON – ALL THE INFORMATION YOU NEED TO KNOW | SELLERS.GUIDE
The sellers.json file contains a list of all authorized sellers and resellers of a publisher’s inventory, allowing transparency into the supply chain. By documenting the payments in the buying process, buyers can see where their money goes. From sellers.guide
Sellers.json is an IAB provided standard to allow buyers to discover and verify the entities who are either direct sellers of or intermediaries in the selected digital advertising opportunity... From support.google.com
Feb 4, 2025 To support sellers.json and your BidSwitch integration, you need to do the following: The information in the sellers.json file can be used to validate the information passed to you in Bid Requests using the Supply Chain Object, see the Source Object section for more details. From protocol.bidswitch.com
SELLERS.JSON: WHAT IS IT AND WHAT DO PUBLISHERS NEED TO DO?
Dec 3, 2021 What is sellers.json? Sellers.json discloses information about the relationship between various participants in the programmatic advertising market, in particular between SSP (Supplier Side Platforms) or resellers and exchanges and their publishers. From blog.clickio.com
Jan 15, 2024 What Is Sellers.Json? sellers.json provides a mechanism to enable buyers to discover who the entities are that are either direct sellers of or intermediaries in the selling of digital advertising. A published and accessible sellers.json file allows the identity of the final seller of a bid request to be discovered (assuming that they are ads ... From iabtechlab.com
Sellers.json is a file that contains the list of all authorized sellers and resellers of the publisher’s ad inventory, for example, SSPs or a monetization platform like Setupad. It’s a simple mechanism that allows buyers to verify who is authorized to sell publisher’s ad inventory. From setupad.com
WHAT IS SELLERS.JSON? EXAMPLES, USE CASES, AND HOW IT WORKS
Oct 11, 2023 In this article, we discuss everything you need to know about the Interactive Advertising Bureau’s (IAB) sellers.json files! We look at: sellers.json vs ads.txt, sellers.json examples, sellers.json use cases, and more. Recently, we wrote about the … From 42matters.com
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Apr 19, 2021 Sellers.json gives buyers a way to identify all the different participants in a bid request, by standardising a way for supply-side platforms (SSPs) and exchanges to list the other sellers they transact with – both the original publishers who own the inventory, and other intermediaries who they might receive bid requests from. From videoweek.com
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PERRY-MITCHELL/SELLERS.JSON: SELLERS.JSON GENERATOR AND PARSER - GITHUB
Sellers.json is an online advertising specification for sharing supply-side information regarding who is selling a piece of inventory. The specification details a JSON file formatted in a strict manner that lists properties that may assist demand-side systems in validating inventory. From github.com
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SELLERS.JSON | WHAT IS SELLERS.JSON ? | GOURMET ADS
Sellers.json is like the SSP’s version of a publisher’s ads.txt. In this file, SSPs and ad exchanges will need to list their authorized reseller partners, their seller IDs, and everything they know about the legal entity who owns the business. From gourmetads.com
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